Thursday, March 11, 2021
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Campaign to Save the Boundary Waters

Partner spotlight: The Conservation Alliance

The Conservation Alliance is a group of companies that value conservation as part of their business model. The fund disburses its collective annual membership dues to grassroots environmental organizations each year, specifically directing their funding to community-based campaigns to protect threatened wild habitat and outdoor recreation. The Alliance was founded in 1989 by outdoor industry leaders REI, Patagonia, The North Face, and Kelty, who shared the goal of increasing outdoor industry support for conservation efforts. The Conservation Alliance now has more than 250 member companies, a number of whom are also members of the Boundary Waters Business Coalition.

In early March, The Conservation Alliance announced that the fight to permanently protect the Boundary Waters from copper mining was one of their three top conservation priorities for 2021, along with restoring Bears Ears National Monument and protecting the Arctic National Wildlife Refuge. Additionally, Save the Boundary Waters/Northeastern Minnesotans for Wilderness has been chosen as one of two organizations to be included in The Conservation Alliance’s brand new, multi-year grant funding program.

We are so grateful to The Conservation Alliance for their phenomenal partnership over the years and are honored to be included in their new funding program. TCA has supported our efforts through grant funding every year since 2015, demonstrating an incredible confidence in and support of our multi-pronged strategy to achieve permanent protection for the Boundary Waters and Rainy River Watershed. The Conservation Alliance has also helped spread awareness and drive action to protect the Boundary Waters through their advocacy efforts, events, and the reach they have with the people and brands across the outdoor industry.

In addition to the support of The Conservation Alliance staff, we are extremely grateful to the many member businesses of TCA that have supported the Boundary Watersand our grant applications year after year. A full list of TCA member businesses can be found here, but in particular, we’d like to highlight TCA members that are also members of our Boundary Waters Business Coalition, including:


  • Patagonia**
  • Keen**
  • Backpacker’s Pantry
  • Biolite
  • Buff Inc.
  • Eagles Nest Outfitting
  • EXPED
  • Fjällraven
  • GRAYL
  • GSI Outdoors
  • Katadyn
  • KEEN, Inc.
  • Klymit
  • KAVU
  • Klean Kanteen
  • LifeStraw
  • Merrell**
  • MiiR
  • NEMO Equipment Inc.
  • The North Face**
  • OBOZ
  • Osprey Packs
  • Outdoor Industry Association
  • Petzl 
  • REI Co-Op**
  • Royal Robbins
  • Ruffwear
  • Sea to Summit
  • WigWam Mills Inc
  • Toad & Co. 


** This business is a Pinnacle Member, meaning that they donate a minimum of $100,000 each year to The Conservation Alliance.
You can read more about The Conservation Alliance’s 2021 conservation priorities here, as well as their brand new multi-year grant funding initiative here


Thank You Conservation Alliance and business partners!